The idea of the event is as old as the world. You can read about it in the event guide. Gathering people around a certain event had been known since time immemorial. The first mass events we call the Olympic Games in ancient Greece, gladiatorial combat and medieval knights" tournaments. In the twenty-first century goal of organized events it has become not only the organization of the event, but also to promote the company brand, idea or product. Its task may be to integrate the team and strengthen customer loyalty.
Forms of events
Due to such extensive objectives, forms of event is very much a conference and training, the picnics and urban games, and team building. Its popularity is evident at every step, what is more, more often and more readily used in the marketing activities of companies, institutions and organizations. This is mainly due to the benefits they can achieve by putting direct contact with the participants during the organized events. It is not surprising that the market there are new tools designed to make the event industry. How to use them and the events which have been applied? See for yourself in the event guide.
